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DLG Image Barometer 2013

31.10.2013 - SCHAUMANN ranked top


DLG Image Barometer

SCHAUMANN has once again been awarded first place in the Livestock Breeding Resources category of the 18th annual Image Barometer of the DLG (Deutsche Landwirtschafts-Gesellschaft / German Agricultural Society), consolidating its long-standing leadership.

 

The name SCHAUMANN is synonymous with exceptional levels of innovation. The company has been able to maintain its leading position, particularly in eastern and southern Germany, and SCHAUMANN also ranks top as outstanding company overall.

 

The DLG Image Barometer comprises a telephone survey among 396 leading farmers – 36 % arable farmers and 64 % livestock breeders (35 % dairy, 33 % pig and 6 % poultry farmers).

 

The farmers were asked which companies they believed were particularly good and particularly innovative in the various categories, and which had the most imaginative advertising and the best online presences. The survey questions are open, and no company names are suggested. Participants can name up to five companies, depending on category.

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